September 2023
My role: UX Research, Lo-Fi and Hi- Fidelity prototyping, Brainstorming + Ideation, UI Design
Project time: 3 weeks
Tools: Figma
The problem:
How might we improve the way that “vapers” hold themselves accountable to quitting nicotine?
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How might we integrate the concept of balancing motivation and user needs to create personalized plans that offer support services for our users?
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Collaborators: Jacqueline Ongsip
(User Research Lead, UI Design)
Tony Tran
(User Research)
the process
empathize
define + ideate
prototype
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test
When I was growing up, E-cigarette culture was non-existent. Today, 2 out of 10 people smoke nicotine. Users have the intention to quit whilst some are prone to fail or relapse.
Digital mock up of #quitnic app.
#quitnic! is a platform for users to visualize progress and that promotes self accountability to quit the use of e-cigarettes. This is done through user interactions within the app and acts as a place of vulnerability for a like minded community.
How might we improve the way that “vapers” hold themselves accountable to quitting nicotine?
How might we incorporate the idea of motivation driven by user's needs to develop a solution that provides recommendations for productive third places?
research + analysis
1- Industry Analysis and User Interviews
In addition to gathering quantitative results from our questionnaire, we interviewed 7 advid travelers who provided further in-depth insights on their opinions on travel planning and experiences post-pandemic.
2– Competitive Analysis
In addition to gathering quantitative results from our questionnaire, we interviewed 7 advid travelers who provided further in-depth insights on their opinions on travel planning and experiences post-pandemic.
prototyping
06- Wireframing
Basic online wireframes were created to map out certain key design features to inclyde in the low fidelity prototyoe
07- Low-fidelity prototyping
The main features being modeled are the guest and member views, the onboarding process, and additional screens that address the design problem. Simplifying the sign-up process and providing self-paced navigation for users, with the option to skip certain introductory screens, are key aspects.
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clickable prototype
Play with the #quitnic app.